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When customers visit a website and find what they’re looking for, one can achieve business success. One can sell their products and services globally when one has a website. It is cost-effective to advertise products and services on one’s website since one does not have to pay for advertising if one owns the website. One does not have to spend so much on advertising when they can advertise on a website for 24/7 especially if one owns a website. People all over the world normally visit websites when they are online and one can be able to reach this large group of people when they put advertisements on their website. From time to time one may need to update a website so that it is appealing and it is also relevant for the current times.